Business Strategy Advisor | Author of ‘Earthshastra’ | Sustainability-Focused Leader | MICE & Brand Engagement Expert | #BharatQuotient | #BuildBackBetterBharatth Bocor
South Delhi, Delhi, India
About Us
With over 25 years of diverse leadership in marketing, media, and experiential engagement, I bring a unique blend of strategy, sustainability, and storytelling to the business world.
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As the Chief Soulworker at Soulworks, I advise brands, organizations, and institutions on how to deepen visibility, engagement, and trust across stakeholders — not just consumers. My advisory focus blends business growth strategies with environmentally responsible frameworks, rooted in the philosophy of #BharatQuotient.
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Currently, I serve as:
Director at Projects India MICE – delivering curated MICE experiences that delight and inspire.
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Co-founder at BeUnic – enabling sustainable fashion and inclusive expression.
Founder at Srishtisewaks Green Mission Foundation – building green mindsets and eco-conscious communities through structured models like #EarthShastra.
Top Skills
Experience
Soulworks Media Solutions - Chief Soulworker
September 2012 - Present (13 years 4 months)
Soulworks is a dream whose time has come. A new way to look at relationships, customers, partnerships, stakeholders. It's a new way to integrate Marketing communications. It's inclusive, it builds on relationships, creates and strengthens new ones. Visibility and Engagement partner. That's Soulworks for you.
SrishtiSewaks - Srishtisewak
June 2025 - Present (7 months)
In my role at Srishtisewaks, I dedicated myself to building a community focused on environmental consciousness and sustainable practices. By collaborating with various organizations, I implemented initiatives that promoted eco-friendly lifestyles. My efforts led to a significant increase in community engagement and awareness regarding environmental issues.
BeUnic - Co-Founder
June 2018 - Present (7 years 7 months)
Apparel City, Noida
Projects India MICE Pvt Ltd - Director
January 2015 - Present (11 years)
PROJECTS INDIA MICE is the new Avatar of PROJECTS INDIA. A 15 years old MICE Company. For more details check Projectsindia.biz
Lintas Initiative - Business Head - North
January 2011 - April 2012 (1 year 4 months)Gurgaon, India
Head North India for Lintas Initiative: the OOH engagement team for Lintas Media Group.
Bates India 141 wallstreet - Associate Vice President
August 2010 - January 2011 (6 months)
Business head North India. Key Responsibilities New Business Acquisition. Client Retention and delight. Strategic Planning, Insights and Innovations. Brand Sync and Planning on ground, Out of Home Solutions That work.
Ogilvy and Mather - Management Supervisor
February 2006 - August 2010 (4 years 7 months)
Taking Care of OOH in North India, and driving 360 Degree Brand solutions for the clients specially Vodafone and Motorola. Essentially managing a bunch of highly ambitious and finicky bunch of people to deliver the desired output.
MOMS - Asst. Regional Manager
June 2025 - Present (7 months)
In my role at Srishtisewaks, I dedicated myself to building a community focused on environmental consciousness and sustainable practices. By collaborating with various organizations, I implemented initiatives that promoted eco-friendly lifestyles. My efforts led to a significant increase in community engagement and awareness regarding environmental issues.
Madison Outdoor Media Services - AGM - North, 2004 - 2006 (2 years)
Managed key businesses and resources like, AVIVA life insurance, Reebok, Nokia etc
Dialnet Communications Ltd. - Marketing Executive, 1998 - 2000 (2 years)
June 2025 - Present (7 months)
Selling India's first Voicemail service. The upgrade from pager and bridge between paper and Phone
BIMTECH - Student, 1997 - 2000 (3 years)
Study for PGDBM in Part-time)
Education
ISB, Hyderabad
Executive Education program on Integrated marketing, Marketing · (2012 - 2012)
BIMTECH
PGDBM, Management · (1997 - 2000)
Doctor Bhim Rao Ambedkar University
B.Sc, PCM · (1993 - 1996)
St Conrad's
HSC, All · (1985 - 1990)
Publications
Earthshastra: Bharat Quotient and the 21st Century Economy
Author: Gaurav Chhibber
Amazon
Youtube
Contact
Call Us
+91 9810557524
Email Us
gaurav.chhibber@gmail.com







